Pink Bearista Cup Returns July 13 as Starbucks Pink Vibes Drops

The pink Bearista cup is back. Starbucks will release its pink edition of the hand-blown bear-shaped Glass Cold Cup at select coffeehouses in the U.S., Canada, Asia Pacific, Europe, the Middle East and North Africa on July 13, the company said in a press release this week. The wider Pink Drink Vibes merchandise collection had already arrived in U.S. coffeehouses on July 7, and Starbucks Rewards Reserve members, the highest tier in the company’s membership program, get early online access to the cup through the Starbucks Shop starting July 9.

Each customer faces a two-item purchase limit in coffeehouses, per the press release. The original Bearista Glass, which debuted in November 2025, sold out so quickly that social media users complained about missing it, USA Today reports. A soccer-themed Bearista followed earlier in June 2026 to mark the World Cup, which kicked off June 11.

The Bearista Cup Returns

The pink Bearista Glass Cold Cup wears a miniature Starbucks ball cap and a strawberry straw topper, according to Starbucks’ press release on the pink Bearista glass. The pink edition is priced at $32.95, the company says. The original Bearista Glass, a bear-shaped, hand-blown glass with a green stocking cap, debuted in November 2025 and sold out so fast that social media users complained about missing it, USA Today reports. A soccer-themed Bearista followed earlier in June 2026 to mark the World Cup, which kicked off June 11. The pink version is the third Bearista cup from Starbucks in less than a year.

For the pink release, Starbucks Rewards Reserve members, the highest tier in the membership program, get first access online through the Starbucks Shop on July 9. The cup then opens to all customers at select coffeehouses across the U.S., Canada, Asia Pacific, Europe, the Middle East and North Africa on July 13, while supplies last. Each customer is limited to two items per purchase in coffeehouses, the company says.

The cup is part of the broader Pink Drink Vibes merchandise collection, which Starbucks started rolling out in U.S. coffeehouses on July 7, four days before the in-store launch. Online shoppers can find the wider collection through the Starbucks Shop for Starbucks Rewards members.

The Pink Vibes Collection at a Glance

The Bearista cup sits at the center of a wider Pink Drink Vibes merchandise collection that Starbucks rolled out in U.S. coffeehouses starting July 7 and online for Starbucks Rewards members. The lineup includes drinkware and accessories in shades ranging from creamy pop pink to vibrant strawberry red, with strawberry motifs and pink ombre finishes throughout. Prices run from $14.95 for a set of hair clips to $34.95 for the Pink Drink belt bag, per the full Pink Drink Vibes merchandise collection breakdown. The collection draws its color story from the Pink Drink itself, a blend of strawberry and acai with creamy coconut milk that gives the beverage its signature pink hue. “Pink Drink is one of the most beloved Starbucks beverages and the fandom continues to grow,” said Kap Pitarys, who leads merchandise strategy for Starbucks.

There’s a mood-boosting piece to it. We just wanted to take what people love and make sure that it threads through the collection.

Kap Pitarys, who leads merchandise strategy for Starbucks, said in the company’s Pink Vibes collection story, framing the drop as a way to extend the fun and playful spirit of Pink Energy beyond the cup. The release marks the third Bearista cup in less than a year, following the November 2025 debut and a soccer-themed edition earlier in June 2026 for the World Cup.

How Pink Drink Became the Muse

Pink Drink, the Strawberry Acai Refresher swirled with coconut milk, started as a fan customization in 2016 before going viral on social media with the hashtag #pinkdrink. It officially joined the Starbucks menu in 2017 and has remained one of the chain’s most recognizable beverages ever since, per the company’s Pink Vibes collection story. The official Pink Drink menu page on Starbucks.com describes it as sweet strawberry and acai flavors combined with creamy coconutmilk.

The Bearista Glass itself debuted last November and captured the hearts of customers when it debuted last holiday, Pitarys said. Starbucks chose this season to bring the cup back in pink form because the Pink Drink-inspired collection felt like a natural fit, she added. “When we began thinking about future editions of this coveted collectible, the Pink Drink-inspired collection felt like the perfect opportunity to bring it back in a fresh, joyful way for customers around the world,” Pitarys said. The pink Bearista will roll out across at least five regions, from the U.S. and Canada to Asia Pacific, Europe, the Middle East, and North Africa.

The pink edition follows the original November 2025 debut cup and a soccer-themed Bearista released earlier in June 2026 for the World Cup, which kicked off June 11. Pink Drink’s place on the menu has held since it joined as an official item in 2017. The Pink Vibes merchandise collection is described by Starbucks as extending the fun and playful spirit of Pink Energy beyond the cup.

What’s Already Selling Out

Several items in the Pink Vibes collection were already showing sold out online signs at the Starbucks Shop before the Bearista cup’s release window even opened, per Yahoo Shopping’s preview of the Pink Drink merch line. The Owala + Starbucks water bottle, Pink Pleated Plastic Cold Cup, and Strawberry Pink Keychain Pouch had all sold out online by the time Yahoo Shopping published its preview.

The Owala bottle is described by Starbucks as a 24-ounce stainless steel model in a vibrant vision in pink with a flip-top lid for on-the-go hydration. The 24-ounce Pink Pleated Plastic Cold Cup is made of translucent pink plastic with textured vertical lines, hand-wash only, and ships with the same strawberry straw topper as the Bearista glass, per Yahoo Shopping. The keychain includes a hot pink zippered pouch, a wrist strap, a strawberry charm, and a Pink Drink charm, per the company’s collection story. Three other Pink Vibes pieces sit in the same sold-out tier in the preview reporting.

• Owala + Starbucks water bottle: 24-ounce stainless steel, flip-top lid, described by Starbucks as a vibrant vision in pink.
• Pink Pleated Plastic Cold Cup: 24-ounce translucent pink plastic with textured vertical lines and the same strawberry straw topper as the Bearista glass, hand-wash only.
• Strawberry Pink Keychain Pouch: hot pink zippered pouch with wrist strap, plus a strawberry charm and a Pink Drink charm.

The Hair Clips at $14.95 are also listed in the same sold-out tier on Yahoo Shopping’s preview. For any of these items, Yahoo Shopping recommends checking local coffeehouses for what might still be on shelves.

The full Pink Vibes collection went live in select U.S. coffeehouses as of July 7 and is also available online through the Starbucks Shop for Starbucks Rewards members.

How to Get One

The Pink Vibes collection went live in select U.S. coffeehouses on July 7. Starbucks Rewards members can shop the collection online through the Starbucks Shop, with Starbucks Rewards Reserve members getting early access to the pink Bearista Glass starting July 9. The Bearista Glass then opens to all customers at select coffeehouses in the U.S., Canada, Asia Pacific, Europe, the Middle East and North Africa on July 13, while supplies last, subject to the two-item purchase limit.

Several pieces in the collection remain online exclusives, per Elite Daily’s Pink Vibes collection guide. The Bearista Pink Hoodie, available in women’s and unisex fits, is listed at $60. The Bearista Pink Tote is listed at $29. The Starbies Pink Hat and Women’s Cropped Tee round out the online-exclusive tier, listed at $25 and $20 respectively. Each of those four items ships only through the Starbucks Shop.

Frequently Asked Questions

When does the pink Bearista cup come out?

July 13, in select Starbucks coffeehouses across the U.S., Canada, Asia Pacific, Europe, the Middle East and North Africa, while supplies last. Starbucks Rewards Reserve members get online early access on July 9.

How much does the pink Bearista Glass cost?

$32.95, per Starbucks’ press release. Each customer is limited to two items per purchase in coffeehouses, and the same limit applies online through the Starbucks Shop.

What is Pink Drink?

The Strawberry Acai Refresher swirled with coconut milk. It started as a 2016 fan customization, went viral with the hashtag #pinkdrink, and joined the Starbucks menu in 2017, per the company’s collection story.

What is in the Pink Vibes collection?

Drinkware and accessories including the Bearista Glass, Owala and Miir water bottles, glass and plastic cold cups, a keychain with pouch, belt bag, hair clips, and a baseball hat. The Bearista Pink Hoodie, Bearista Pink Tote, Starbies Pink Hat, and Women’s Cropped Tee are online exclusives.

Is there a purchase limit?

Yes, two items per customer in coffeehouses, per the Starbucks press release. The same two-item limit applies online through the Starbucks Shop.