Yasso’s Greek Yogurt Mini Cups Land at Costco for $11.89 a Pack

Yasso Frozen Greek Yogurt Mini Cups have landed in select Costco freezer cases, giving the warehouse club’s shoppers a high-protein alternative to standard ice cream just as summer temperatures spike. The 12-pack, split between Vanilla Caramel and Fudge Chip, is selling for $11.89 at participating locations and is also rolling out to BJ’s Wholesale Club, per brand announcements and retailer listings.

The new mini cups expand a Yasso presence Costco has been building for years through its 15-count frozen Greek yogurt bar line. Shoppers are noticing. Reddit threads and Instagram posts have lit up with reaction since the brand confirmed the launch late last month, and the rollout has been framed as a limited-time test at a chain known for testing new frozen SKUs regionally before wider expansion.

What Is in the New 12-Pack

Costco shoppers who find the new SKU on their next walk through the freezer aisle will see a 12-count box divided evenly between two flavors: Vanilla Caramel and Fudge Chip. Each individual cup is 3 fluid ounces, sized as a portion-controlled sweet treat, with Yasso positioning the line as a lighter alternative to traditional ice cream. The product is listed on Costco Same-Day, the chain’s Instacart-powered delivery service, under item 110461688, with the 3 fl oz, 12-count format that matches what the brand is promoting on its own social channels.

On nutrition, every cup clears 100 calories and carries 4 grams of protein. The Vanilla Caramel flavor runs 80 calories per serving, and the Fudge Chip flavor is 90 calories per serving, per the brand’s own product numbers, the per-cup math that anchors the whole pitch.

Price, Calories, and the Per-Cup Math

The pack reportedly retails for $11.89, working out to roughly $1 per cup, per the Instagram page Costcobffs cited in coverage of the launch. That puts the new mini cups in a familiar Costco price neighborhood for single-serve frozen treats, even if the per-ounce cost is higher than Yasso’s existing 15-count bar box at the same chain.

For shoppers reading the back of the box, the calorie profile is the headline. Every 3 fl oz cup clears 100 calories and packs 4 grams of protein, the kind of protein-to-calorie ratio that has defined Yasso’s marketing since the brand first broke into grocery freezers. Split by flavor, that means 80 calories for Vanilla Caramel and 90 calories for Fudge Chip.

• $11.89 reported retail price for the 12-pack at select Costco locations
• 12 mini cups per box, split evenly between two flavors
• 80 calories per Vanilla Caramel cup
• 90 calories per Fudge Chip cup
• 4 grams of protein in every cup

Why Shoppers Are Calling It ‘Top Tier’

The launch has drawn an unusually warm response for a frozen-treat debut at a warehouse club. On Reddit, one user wrote that “Yasso products have always been top tier,” praising the brand for staying unsweetened enough to avoid the artificial taste that often shows up in other low-calorie desserts. A second Reddit commenter added: “These are absolutely amazing and the right portion for that sweet treat.”

Yasso’s own Instagram account confirmed the rollout with a post tagged #workingwithyasso, and partner pages like CostcoHotFinds flagged the mini cups as a freezer find with a limited-time run. That “limited time” framing is part of why the product has moved quickly across social feeds, and why shoppers who see it once may not see it on their next visit.

Limited Time, but the Brand Has Staying Power

Costco is running the mini cups the way it runs most of its limited-run frozen experiments: stock regionally, watch sales velocity, then decide whether to expand, rotate flavors, or drop the SKU. Yasso, however, has a track record inside the Costco freezer that suggests a longer shelf life than a typical test product.

Costco has previously carried Yasso’s 15-count frozen Greek yogurt bars in Cookies ‘n Cream and Mint Chocolate Chip flavors. Those packs sit in a similar nutrition lane, with each serving typically ranging between 90 and 100 calories and carrying about 5 grams of protein. The Cookies ‘n Cream bar box is still listed on Costco Same-Day, evidence that Yasso has held freezer space through more than one buying cycle at the club.

The new mini cup pack is, in effect, a second format test layered on top of an existing brand relationship. Yasso said “availability depends on the region and retailer” and recommended that shoppers check with their local store manager about ordering the product in, the language of a controlled rollout rather than a national launch.

The Bigger Shift Behind the Freezer Door

The mini cups land at a moment when warehouse-club freezer cases have been quietly trading ice cream square footage for higher-protein, lower-calorie options. Yasso’s growth at Costco is a small but readable data point in that shift, alongside the wider mainstreaming of Greek yogurt-based desserts in the freezer set.

The per-cup calorie counts and protein grams on the new SKU are not accident. They are the marketing pitch, and Yasso has built its brand identity around exactly that positioning. Costco’s willingness to test a second Yasso format at this point in the year suggests the chain has seen enough velocity in the bar line to underwrite a more expensive mini cup trial. The mini cup format also costs the shopper more per ounce than the bar box, a pricing test as much as a product test.

For Yasso, the math runs the other way. A Costco freezer door with two SKUs in the same brand is harder to displace than a single line. The mini cups are a way to deepen shelf presence, not just widen distribution, and they give the company a vehicle to talk about protein and portion control right next to a competing pint of full-fat ice cream.

For traditional frozen dessert brands sitting one shelf over, the Yasso test is a quiet reminder of how the calorie-and-protein conversation is reshaping the category, even at clubs that built their frozen aisles around bulk ice cream tubs. Costco shoppers tracking the chain’s wider moves can read how the warehouse club’s Q3 sales ran 11.6% higher year over year, the kind of top-line growth that gives a CFO room to test a second frozen SKU from the same brand.

Where to Find It and What to Check at the Store

The mini cups are available at select Costco Wholesale locations, per Yasso, and shoppers can also find them at BJ’s Wholesale Club. The brand recommends calling the local store manager to confirm availability or to request that a location order the product in. Costco Same-Day also stocks the 12-count variety pack for delivery and curbside pickup in markets where the service operates.

• Select Costco Wholesale warehouse locations
• Select BJ’s Wholesale Club locations
• Costco Same-Day delivery and curbside pickup in serviceable ZIP codes
• Local store manager can confirm stock or place an order request

The product is also promoted on Yasso’s own Instagram account and Costco’s same-day delivery page lists the 12-count variety pack for in-store pickup, while the launch is detailed in a Fox Business write-up of the rollout for shoppers who want the full brand statement and price context.

Frequently Asked Questions

How much are Yasso Greek Yogurt Mini Cups at Costco?

The 12-pack of Yasso Vanilla Caramel and Fudge Chip mini cups reportedly retails for $11.89 at select Costco locations, per the Instagram page Costcobffs cited in coverage of the launch. Costco pricing varies by region and store, so the $11.89 figure is the reported shelf price, not a guarantee at every warehouse.

How many calories are in each Yasso mini cup?

Each 3 fl oz Yasso Frozen Greek Yogurt Mini Cup has under 100 calories and 4 grams of protein. The Vanilla Caramel flavor is 80 calories per serving, and the Fudge Chip flavor is 90 calories per serving, per Yasso’s product numbers.

Where else can shoppers buy the Yasso mini cups?

Yasso says the mini cups are also available at BJ’s Wholesale Club, and the 12-count variety pack is listed on Costco Same-Day for delivery and curbside pickup in serviceable ZIP codes. The brand recommends asking a local store manager to confirm stock or place an order request.

Are the mini cups the same as Yasso’s frozen Greek yogurt bars?

They are a different format, not a replacement. Costco has carried Yasso’s 15-count frozen Greek yogurt bars, including Cookies ‘n Cream and Mint Chocolate Chip, for some time. The new mini cup pack is a separate SKU in a 12-count, 3 fl oz format with Vanilla Caramel and Fudge Chip.

Is the Costco Yasso mini cup launch a limited-time product?

Yasso and its social partners, including CostcoHotFinds, have described the mini cup rollout as a limited-time release, which is consistent with Costco’s standard practice of stocking new frozen SKUs regionally before deciding on wider or recurring availability. The brand has not announced an end date for the test.